BRAND BOARDS
Why Are They Important?
01
Consistency
Brand boards are essential for maintaining consistency in business branding. They serve as visual guidelines that outline the key elements of the business' identity, including logo usage, colour pallet, typography, and image style. by having a brandboard, businesses can ensure that all marketing materials, communications, and touchingpoints align with the business' visual identity, creating a cohesive and professional image.
02
Attract Correct Audience
Brand boards play a crucial role in attracting the correct audience for a business. By clearly defining the visual elements and tone of a business, brandboards help them to create a distinct and targeted brand identity. This identity communicates the values, personality, and unique selling points of business, resonating with the intended audience.
03
Business Vision
Brand boards are essential visual tools that encapsulate a business' brand identity, including key elements like logo, fonts, colours, and imagery. By consolidating these elements in one place, brandboards provide a clear and consistent reference for all marketing materials and communications.
